OUGD602 | The Design Kids Lecture | Talk by Frankie from Australia

What is 'The Design Kids'
The Design Kids is a global community of student & graduate Graphic Designers. 

Who is Frankie?
Frankie Ratford is from Australia, and is TDK Director
Frankie’s name has been photoshopped into ‘Where in the World is Carmen Sandiego’ more than once. She’s fascinated with the intersection between design, travel and business, and likes to do five things at the same time. She has worked as a print designer, a lecturer, an intern, a blogger, a freelancer, a book binder and a bunch of other design related stuff. She’s lived in 13 cities, in 25+ houses and is currently road tripping around the world for six years, right now in Europe building the TDK empire (lols). She started The Design Kids in 2009 and launched with a market stall in the front yard with some mates and a DJ. She is a sunny Sagittarius who splits her time between her 60’s shack in rural Tasmania and catching planes to far away (warmer) places.

What are Frankie's steps for reaching her goal?

• 'Get Inspired'
• 'Get Involved' 
• 'Get Hired' 

Frankie's Motto

'Ikigai' is a Japanese concept that means 'a reason for being' 

How did Frankie get to were she is?

Frankie had multiple jobs these include: screen printing, working for the Studio 'FROST' volunteering and so on. Even though these jobs weren't the best they gave her good experience for the future. Frankie also loves to travel so she decide to take her work with what she loves to do. Thus positioning her doing talks for studios and university students. 

Therefore she is now travelling around the U.K to teach students her experience throughout the years of being a Graphic Designer in the industry. 

'Hey kids! For the final part of the #TDKeurope tour, we will be hitting the UK in the fun bus AKA the TDK van (designed by the mega talented Gabby Lord) doing lectures and workshops. Our focus is strong industry engagement – AKA how to meet professionals and how to get a job, how to get involved and whats happening around the world within design right now.'

Final Advice

'GET INVOLVED!!'

'Find that one thing that you are good at and passionate about to succeed'.