Tuesday, 7 February 2017

D&AD New Blood Awards 2017 | Hasbro Brief - Evaluation/Submission

Submission Evidence

Evaluation of 3D Pictionary
To conclude, I believe I did very well with commencing this competition brief. Every commercial part of the board game was executed very well than I would of expected. I am very happy with the outcome of the product and it is something that I would like to do in the future/develop further within my practice. I am especially fond of my 3D printer work for creating all the parts for the game (e.g. counters, dices and the 3D shapes). 

The most challenging part of this brief was getting all the measurements right and the designs printing off properly (alignment was not centred well for the cards.) With the card designs being printed was mostly the struggle of this game board, it was difficult for the card design back and front to be well centred together. It took about 6 goes for the cards to be accurately aligned properly. Despite this in the end it was well printed and I am happy with the final product. 

For the 3D shapes which are parts for the players to help them win the game. This process of making them with a 3D printer was really interesting and fun to do. I really enjoyed the process of the 3D printer creating the shapes that I designed in the Sketchup program. The spray painting the 3D shapes were a bit challenging to do, as I was not sure about how time consuming the process of adding layers of paint so the colours will cover well. I believe I made it quite hard for myself as the plastic for the 3D printer I used was a dark blue, plus making it difficult for the colour to stay on the 3D objects. But in the end I was able to get them all painted and finished. 

Another technical problem of the process of making the game board was hand making the game board. Especially when making the board game bendable so it will fit in the game box. The part were I have scored the game board to make it fold, was very good. However, when it came to sticking the game board design on the board game and trying to force it to fold was quite challenging. Every time I tried to slightly fold the design print of the game board the print would either crease or have air bubble which did not look aesthetically appealing. Nevertheless, I left this as it was, the reason was that when it was unfolded it looks okay and when it folded it's slightly visible. For the first test I tested if it could bend the other way, unfortunately when I folded it the other side it ripped the printed design. Therefore I started yet again with making another one. 

Overall, I believe I was able to execute this brief really well. I was able to find and discover new things that I can make/develop on further briefs that could be done in this same process. 







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