OUGD602 | Light Night Experience

Light Night Experience

Celebrating the diverse and thriving creativity of Leeds, Light Night Leeds is an annual free multi-arts and light festival that takes over Leeds city centre for two nights in October.

This year, Light Night celebrates the city of Leeds and its people, starting with a vibrant illuminated parade led by the fabulous Leeds West Indian Carnival as part of their 50th anniversary celebrations, and with over 40 events across the city centre.

Leeds Liberty Dock - The Moon

There was a recreation of a spectacular full moon that hover over the water of the Liberty Dock. This replica of the moon was made out of detailed images captured during a NASA space mission. The artist Luke Jerram's extraordinary installation will bathe the area in a lunar glow.

Luke said: “The installation is a fusion of lunar imagery, moonlight and a surround sound composition."

“From the beginning of human history, the moon has acted as a ‘cultural mirror’ to our beliefs, understanding and ways of seeing. Over the centuries, the moon has been interpreted as a god and as a planet."

“It has been used as a timekeeper, calendar and to aid night time navigation. Throughout history the moon has inspired artists, poets, scientists, writers and musicians the world over."

Measuring seven metres in diameter, the recreation of the moon features imagery of the lunar surface captured by NASA’a Lunar Reconnaissance Orbiter, which first entered lunar orbit on June 23, 2009.

Internally lit, each centimetre of the structure represents approximately five kilometres of the moon’s surface and the piece will be suspended over the water.
Luke added: “This will be the first time the public will be able to see the moon in all its detail and also to see the far side of the moon so it should look stunning."

Millennium Square - History of Leeds

In Millennium Square projected with illumination of the history of Leeds. Like starting with how Leeds began and then evolved over the years. For example: war, technology, circus, carnivals, football, mills and so on.  

Town Hall - Mannequins

Within the Town Hall in Leeds was a performance of illumination and mannequins. The intention of this entertainment from my interpretation was that the mannequins presented us in society. The colour of the mannequins were white for the projector to beam faces in the mannequins these were either: eye balls, distorted poker faces etc. Then the background lights will light up the Town Hall to describe the environment we live in some lights were bizarre and eccentric. This implies how our society works and how we humans react to the changes. 

OUGD602 | Personal & Professional Practice 3 - The Briefing

Summary
OUGD602 offers the opportunity for you to evaluate and communicate your individual progress in relation to personal and professional development. It introduces reflective approaches to your experiences as a learner and the development of your individual creative interests. Module content will offer you the opportunity to develop a contextual awareness of subject areas and broader communities of practice.

Learning Outcomes

• Demonstrate specific knowledge and specialist understanding of the professional and contextual location of their practice. (knowledge and understanding / critical awareness)
• Undertake independent research to identify and evaluate their personal and professional skills and the career or progression opportunities available to them. (cognitive skils/ critical awareness)
• Develop and implement a personal promotion strategy to communicate to relevant organisations. (problem analysis/practical and professional skills / resolution)
• Use a range of appropriate communication methods to present themselves as a professional practitioner to a relevant audience. (key transferable skills / innovation)

Indicative Content

The communication of their own context may take the form of a presentation and includes:

• Ongoing evaluation of work related practice in relation to individual professional context
• Identification of projects or progression opportunities
• Their analysis of their own progress

The presentation of physical (or virtual) promotional collateral includes:

• Contextualisation of design practice and career direction
• The definition and analysis of a target audience or market
• Production and refinement of self promotional material
• Communication of the concepts and context of practical work to an audience/s
• Career or business plan or self promotional plan (as appropriate to practice/direction of practice)
• Reports on visiting speakers, exhibitions, conferences, networking events etc...

Module Brief

Context: This module provides you with the opportunity to create a synthesis between your professional and contextual research skills and creative intentions with your own understanding of professional practice/ career ambitions. You will build on your enterprise study developed during level 5.

The module will enable the you to position yourself at a professional level for progression to employment/ self employment or post graduate study.

Brief: It is important to see this brief as starting point for an ongoing individual/independent investigation that underpins your studio practice. Your approach to this brief in relation to the rest of your work should allow for a sufficient level of objective reflection but integrated enough to maintain relevance to your practical work.

This Brief is in two parts:

Brief One | Personal Branding: You will be required to demonstrate appropriate preparation for your stated progression ambitions through research into self promotion material (business cards, letterheads, creative cvs, stationary etc.) and methods (mail shots, websites, blogs. etc.). Post graduate study (project proposals, application).

The research and development of your personal design collateral should be evidence through ongoing documentation and evaluation to your PPP blog.

You will be required to submit print-based and/or digital personal branding.

Brief two | Design strategy: You will be required to document ongoing research into and preparation for your stated progression ambitions through regular postings to your PPP blog.

Blog posts may include but are not limited to:

• Studio visits and open days
• Industrial/work experience
• Professional activities
• Live briefs
• Visiting professional talks/workshops
• Portfolio surgeries and creative CV workshops
• Information of conferences, talks, exhibitions...
• Timetables and schedules
• Individual external engagement appropriate to your studies

You will be required to submit a design strategy file. that contains records of professional correspondence, enterprise plans/contacts, skills evaluation and a current CV.

You will deliver a 10 minute presentation (powerpoint or similar) that communicates and summarises your individual creative ambitions, career plans, design strategies and professional activities.

OUGD602 | The Design Kids Lecture | Talk by Frankie from Australia

What is 'The Design Kids'
The Design Kids is a global community of student & graduate Graphic Designers. 

Who is Frankie?
Frankie Ratford is from Australia, and is TDK Director
Frankie’s name has been photoshopped into ‘Where in the World is Carmen Sandiego’ more than once. She’s fascinated with the intersection between design, travel and business, and likes to do five things at the same time. She has worked as a print designer, a lecturer, an intern, a blogger, a freelancer, a book binder and a bunch of other design related stuff. She’s lived in 13 cities, in 25+ houses and is currently road tripping around the world for six years, right now in Europe building the TDK empire (lols). She started The Design Kids in 2009 and launched with a market stall in the front yard with some mates and a DJ. She is a sunny Sagittarius who splits her time between her 60’s shack in rural Tasmania and catching planes to far away (warmer) places.

What are Frankie's steps for reaching her goal?

• 'Get Inspired'
• 'Get Involved' 
• 'Get Hired' 

Frankie's Motto

'Ikigai' is a Japanese concept that means 'a reason for being' 

How did Frankie get to were she is?

Frankie had multiple jobs these include: screen printing, working for the Studio 'FROST' volunteering and so on. Even though these jobs weren't the best they gave her good experience for the future. Frankie also loves to travel so she decide to take her work with what she loves to do. Thus positioning her doing talks for studios and university students. 

Therefore she is now travelling around the U.K to teach students her experience throughout the years of being a Graphic Designer in the industry. 

'Hey kids! For the final part of the #TDKeurope tour, we will be hitting the UK in the fun bus AKA the TDK van (designed by the mega talented Gabby Lord) doing lectures and workshops. Our focus is strong industry engagement – AKA how to meet professionals and how to get a job, how to get involved and whats happening around the world within design right now.'

Final Advice

'GET INVOLVED!!'

'Find that one thing that you are good at and passionate about to succeed'.